Working lately on my new website designs. It’s been fun – the colors, fonts, images … everything is making me happy (so it makes sense I chose the name I did) and it should, right? The more I work on it, the more real it’s becoming. My goal is to have these sites go live by the end of the month as well as have business cards and some postcards ordered (and a few other things for my face painting venture like a vinyl banner – can’t wait for that).

I started with a quick hand-drawn sketch of BeeHappyDesigns.com which isn’t really even clean enough to post here but it worked for my brainstorming purposes. Made a few minor changes from that to this digitized version as I researched the functionality of what I want to do. I am using Illustrator for these mock-ups and I really like the clean, bright look that software and vector images offer. The plan is to make these sites responsive so they can be viewed on multiple different devices – something I am not as experienced with in web coding but I will learn. I’m keeping the same basic structure for BeeHappyFaces.com but changing up the colors a bit and I want to have a grid of rotating pictures (in place of a carousel) with different images of my work and also text slides of the different things I can paint or venues I have worked. I’m debating keeping to just one blog between the two sites for simplicity’s sake. My first plans were to develop these two businesses separately but the more I do, the more I am realizing they can be more of a c0-brand of each other. They are both creative art services so, why not? And, I want all my design clients to know I face paint and all my face paint clients to know I design… I can get cross business! Now to pull these into Dreamweaver to fine tune…

Since I’m now on a new computer with new software, it’s time for a new logo. I’m deciding to fully re-brand myself as I venture into doing more freelance work. Here is a preview of the new logo and look I’ve been working on. Tell me below – what do you think?

A logo design for a real estate agent who is marketing a free week stay at her condo in Maui as an incentive for prospective buyers to use her services. The goal was to emphasize that aspect of her marketing strategy to help stand out from other agents. Bright colors and common iconography of Minnesota and Maui were used to further drive the concept. You can find more development details of this project including additional design concepts on my behance.net portfolio.

Logo and Branding for Financial Group. Logo was designed followed by Business Cards, Stationary, Postcards. The client wanted a logo that was professional , clean and conservative but with a bit of 3-d qualities to it. The blue bar with orange accent was added later in the business card but then also incorporated into the final logo since the client liked it so much. The blue bar did serve to add a more weighty and therefore more “permanent” feel to the logo and carries over well into the other marketing.

Identity Branding for Real Estate Agent. Client had come with a logo already in place and wanted to use his established theme across his marketing products. Business Cards, Note Cards, Labels, and Stationary were designed for print. Client also used Post Card and Property Brochure templates that were uploaded to a web-to-print store for him to edit and order as needed.

Logo and Identity Brand for Real Estate Agent. Client wanted something clean and professional with a logo that would reference a badge or pin. Bronze gradients and 3D bevels help to achieve this effect.  Logo, Business Cards, and Postcard campaign were developed.

Identity Branding for Real Estate Agent, Paul Carlson. Custom layout and theme designed for business card, note card, stationary, and marketing materials. Feature Sheet, Box Flyer, and Post Card were designed as templates with placeholder text and images. This design proved very effective as the vibrant green used is not as common in Real Estate marketing, but still maintains a professional look when accented with the navy blue and primary red.